Create an Eye Catching Energy Drink Advertisement

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Discover how to create a trendy energy drink advertisement using Blender and Gimp.

Length:
35 minutes
Software:
Blender 2.56, Gimp
Difficulty:
Beginner
Rate:
VN:F [1.9.17_1161]
Rating: 4.9/5 (52 votes cast)

In this tutorial you will discover:

  • How to model a can
  • How to quickly add water droplets to the outside of any object
  • How to composite fire and reflections using Gimp

I was hanging out with some friends over the weekend when one of them decided to buy 2 large energy drinks. It was 8 ‘oclock at night and he drank them both. With the combined strength of roughly 5 coffees, sleeping seemed like a distant thought.

But it demonstrated a point: Energy drink companies are the kings of marketing. Sexy, flashy posters are everywhere, grabbing your attention and daring you to give in to what [you think] your body needs more of: energy.

So I decided to take the energy drink concept and see if I could replicate it in Blender.

Finished Result

Click for wallpaper size

Tutorial Files

At a Glance

Screenshots from the video:

Further Inspiration

Not sure where to take this tutorial? Here’s some inspiration:

Know of any other great energy drink advertisements? Post them in the comments below!

Download finished .blend Create an Eye Catching Energy Drink Advertisement, 4.9 out of 5 based on 52 ratings

About Andrew Price

User of Blender for 9+ years. I've written tutorials for 3d World Magazine and spoken at three Blender conferences. My goal is to help artists get employed in the industry by making training accessible and easy to understand. I'm an Aussie and I live in South Korea ;)
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  • Riley Lowe

    Eat you heart out, Autodesk

  • rodrigo oliveira

    hi nice tutorial this is my finally render http://www.4shared.com/photo/QdmLwbw_/rgregr.html

  • Brett

    Awesome tutorial! … this one was a lot of fun. Thanks for the lessons on the Gimp, I’ve rage quit the Gimp a couple times before, but this one was pretty easy to follow along. I’m twice the gimp user than when I started, lol. No offense, but I ended up finishing this one in the blender compositor … I wasn’t happy with the way it turned out in Gimp … it was a little bit messy toward the end where the can and the flames met.
    But the image that came out of the blender compositor for this was very sharp and of course I added some motion blur to the reflection and some other compositor goodies. Have yet to add the soft orange glow around the sides of the can, but looks pretty good thus far. Thanks!

  • Ritter

    Good tutorial, but I’m having a bit of a problem. When i add the droplets with the particles it puts them on the can, but they are sideways. Any ideas of how to get them right side up. I’m using blender 2.6 so the setup under the particle system is a little different. I tried rotating the droplets, and then applying them to the can but that didn’t change anything.

    • Ach Hadda

      same :(

      • abe

        I had the same problem as well.. here’s a possible solution:

        - go to second layer where the droplets are
        - select one of them
        - check the object tab
        - look for the “Relations Extras” / “Tracking Axes”
        - Change it (for me it was Axis +X and Up Axis Y)
        :)

  • sharif

    Many thanks for this…….i will request please more video tutorial upload.

  • Chinmay Patel

    Awesome tutorial!! Here’s my milky version!!!! http://i.imgur.com/FP05E.png

  • http://brianscramlin.com brian

    forgot to post this a few months ago. thanks for all you do, brother.

    http://brianscramlin.com/wp-content/uploads/2011/09/beverage.jpg

  • http://www.blenderaristocrat.yolasite.com Olly

    Oh and I did a little more editing, here is my result :) http://www.flickr.com/photos/blenderaristocrat/6835908917/in/photostream

  • http://youtube.com/KidzCount2 KidzCount2

    Here’s my finished result: http://www.youtube.com/watch?v=ohdNLQ1zLIk&list=UUkNWuLU44J5dr1KV1km8Qsw&index=1&feature=plcp

    I only did up to texturing the can.

  • http://www.blenderaristocrat.yolasite.com Olly

    Hey guys, sorry for shamelessly promoting myself on such an awesome site here ;) But go to http://www.flickr.com/photos/blenderaristocrat/ :) Would really appreciate comments!! :D

  • SonnySee

    Here is my attempt:
    http://i1067.photobucket.com/albums/u440/SonnySee/PlanetNivuahc.jpg

    I used cycles instead of blender internal.
    I am still struggling with getting the water droplets and such to look right but when I crack that I will repost.

  • SGTHoward

    I changed the label just a little to make it more interesting and readable. I think this can is much nicer than the last one I did

    https://picasaweb.google.com/lh/photo/hvFSy3izbajAWrvgg9cq3w0yK6d7oa_9qcAEcyj7n-M?feat=directlink

    • http://www.youtube.com/watch?v=iVMlwP_fTHo&feature=youtu.be John

      If I wanted to animate this, does anyone have any suggestions on where to go to find a tut on the can actually “sweating”? I tried using regular particles and have them grouped with the water droplettes but it doesn’t look very realistic. Thanks for any advice on this.

  • https://picasaweb.google.com/lh/photo/urvvqMyAQwRbMG06WxgphQ0yK6d7oa_9qcAEcyj7n-M?feat=directlink SGTHoward
    • Alvi

      HI, this is Amazing. I’m not a designer but i would like to pay someone
      to have our own custom design made. Can Anyone help ? Email me please on
      feruz@ciscosquad.co

      • Ach Hadda

        oki i’m ready ;)

  • https://picasaweb.google.com/lh/photo/urvvqMyAQwRbMG06WxgphQ0yK6d7oa_9qcAEcyj7n-M?feat=directlink SGTHoward

    Here was my take on the tut. Once again, Mr Price, you have done good. I am actually learning quite a lot from these tutorials. Thanks.

  • http://www.hires-pixel.it/images/Renders/thirst_for_graphic.jpg HiRes

    Hi,
    this is my result using blender internal.
    Thank you very much Andrew.
    ;)

  • http://qzyxya.deviantart.com Elliot

    How would you go about doing this in cycles? Would it be like that realistic glass of water tutorial that you did, with only a huge lamp/wall thing in the BG?

    I know almost nothing about sculpting and extruding and all that, so I couldn’t really get the can shape… D:. Do you know of any tutorials for the basics of that?

    Great tutorial though. :D

  • the zidanimeh

    good tuto

  • Mazi

    Here is what i got, the grunge droplet texture kinda failed, it just looks odd, tried to adjust it, but hey, im a noob at blender ^^ http://tinypic.com/view.php?pic=2ezk2n9&s=5

  • https://www.facebook.com/pages/blender-Works/132831550129151 tarik bagriyanik
  • http://icblendz.com dionne

    Once again A: you amaze me with your skills, this tutorial worked out very well im also glad you are adding in Gimp/Photoshop into your tuts.
    http://www.facebook.com/photo.php?fbid=236150516438691&set=a.220710461316030.69373.218613528192390&type=1&theater
    or
    http://icblendz.com/?p=1090

  • Kenny

    I had a whole lot of fun with this tutorial. I used to play World of Warcraft and inside the game was a potion called “Noggenfogger elixir.”
    For my energy drink; I made a little bit different of an energy drink:
    http://i51.tinypic.com/259wmbk.png

  • Gloria E

    When I wake up during the day I have two cups of coffee throughout the day and then I usually have a energy drink or two before work since I work third shift at UPS. The cost gets steep after awhile so I figured I had better look into something else. I had always heard bad things about caffeine pills and their evilness but upon a review about it I came to the conclusion that the arguments aren’t really easy to uphold. Most people will drink coffee and energy drinks but think negatively of caffeine pills for some odd reason. Caffeine should still be taken in moderation of course and it is no answer to a lack of sleep as well.

    Overall the Dr Max Powers Burn Pills give me a good boost to help me get through my night at work and so far no bad side effects. I did notice I can’t sleep sometimes so my solution was just to take a pill a little earlier. I take a whole pill since I am not really to sensitive to caffeine but if you don’t know how you will react than you should probably go with a half or so. You will know pretty fast if you had to much so just don’t over do it and don’t feel you have to absolutely always have them to get through what you need. You can probably get a good habit going if you think you absolutely have to have pills to get you through everything. Make sure you sleep enough since there is no substitute for it or you might find yourself driving and feeling the need to close your eyes to rest a second and not have them reopen. If you don’t like coffee or energy drinks I would say these would be the best way to go to get a caffeine kick.

  • indigo

    Same problem here, drops are good in the editor, and when I render they go all around some kind of vertex…

    • indigo

      Actually just found it :) it was the normal or tangent of the particule system… the drops orientation matters :)

      Thx for your tutos Andrew.

  • http://www.sharonmedia.net Sharon

    Thanks for this! Is there a way to download your video tutorials?

  • http://www.friedgreenzombies.com John Allen

    Awesomeness. Great tutorial, and I even chuckled at the “let’s refrain” comment. Good stuff. Great job. Thanks for the hard work!

  • Saeblundr
  • Saeblundr

    I successfully completed this tutorial with a can some time ago, (low res available on http://saeblundr.deviantart.com/ )

    however, trying to apply the droplets to a bottle, and im having some trouble…
    In this pic, you can see that the droplets appear to gravitate towards a seam… the bottle was originally mirrored, but has since been applied. i also applied the rotation & scale, just in case.
    http://www.pasteall.org/pic/16366

    any hints would be much appreciated…

    • Joe Bloggs

      Under “Rotation” in the Particles system, change the “Rotation Axis” dropdown to “Object Y”

  • Omeagart

    Absolute Genius !

    I can’t wait to finish watching the tutorial before post this. Thank you so much.

  • Pingback: What Do Zombies Drink? My New Zombie Cola! | PaulJoyceUK

  • Seba

    Ok, I just found the answer for the first point :) (alt+right click , is it right?) But I still can’t solve the other two problems (actually I just solved the easier one)

  • Seba

    Hi! I love your tutorials, but I got some noob problems.

    1) How do you select directly a ring of points when you just click one of them (I refer to minute 3:50, when you work on the edges)? I am forced to click 2 of them and then click on “edge loop”.

    2) when I work on object mode I can’t make a rotation on objects and I don’t know why. If I’m on edit mode there is no problem. The fact is : for lamp and camera there is no object mode, so if I want to rotate them I’ve got to work on the right panel’s object menu.

    3) I got some problems appling the texture to the can too. I made the same steps you made on your video, but the texture don’t shows in the right direction. the red part is on vertical and on the left. I solved that working on XYZ parameters, but the logo then is not in front on the camera. If I rotate the can the logo (texture) does not move.

    Sorry for these basics questions but I’m a real newbie and I’ve started with your tutorials cause the others are boring. You teach some really nice things and that motivates me keep learning. (P.S. : sorry for my english too, but I’m a chilean-swiss student)

  • http://elusiveone.daportfolio.com/ Hugo Trepanier

    Here’s something slightly different: I created a shower gel bottle after watching this tutorial.

    http://elusiveone.deviantart.com/#/d3ne3dn

    Thanks again for another great tut.

  • http://luksdm.blogspot.com Luks Dm

    Great tutorial as usual.
    My result!

    http://www.pasteall.org/pic/show.php?id=14089

  • Max R.

    This tutorial was the first Blender tutorial, I have ever followed. I learned a lot! Thank you for making such awesome, detailed, and FREE tutorials!

    I included a little poke at Charlie Sheen in mine. :D
    http://ninjatogo.deviantart.com/#/d3iqdta

  • Sinuhe

    This is the first tutorial I really tried to follow along. Pretty happy with how it came out!

    http://lordsinuhe.deviantart.com/#/d3icnfh

    Thank you SO much for the wonderful tutorials!!!

  • mati

    thats my result….
    http://forumpics.a7.org/?file=20110607085718.jpg

    for desktop background..

  • Patrik

    A slightly different take on the exercise. I just had the great fortune to find this tut while working on a project for a beercourse :)

    http://www.cb.uu.se/~patrik/files/commercial_final.png

  • http://problem Raphael

    Hey guys, I keep trying this tutorial step by strep. Finally got the textures to show up ok, but when I start to add with the water droplets, my textures disappear. The material seems to show ok in the materials, and textures panel, but when i render, blender only renders with no texture!, and when i try to preview my textures i don’t see them. This happens everytime i get to this step, please help. I don’t know what to do and I’m getting very frustrated. Blender seems really touchy.

  • http://problem Raphael

    I followed the tutorial exactly, but for some reason my grunge dripping texture doesn’t show up. my can design raps the mesh perfectly, but no matter what i do, I cant get that humidity texture to show up over the label design. Is there any obvious reasons why this could be happening

  • Don

    Hey there Andrew. Umm, how did you make the curves of the can? i mean, the topmost and lowermost body of the can..

  • Paul

    Great tutorial. Thanks a lot Andrew.
    Here is my result:
    http://img808.imageshack.us/i/powerfulenergydrink.png/

  • Totz

    Thanks again for the idea!

    This is what I’ve got: http://www.blendpolis.de/download/file.php?id=65289&mode=view

    Greets Totz

  • Józsa Dávid

    hey Andrew. Nice tuto, dude. I tried to make something different, and like the finishing result.

    I have just one problem> i don´t know how to make anything in photoshop or gimp, but i tried. here is the result:

    http://img40.imageshack.us/f/latapsd.png/

    other view http://img842.imageshack.us/f/latacodbarras.png/

    without the psd background: http://img215.imageshack.us/f/lata.png/

  • julian

    hi andrew, great tutorial as always!

    one thing regarding the gimp-scaling-can’t-see-backgrund-problem, don’t know if somebody already said it, but anyways: when scaling stuff in blender, there’s an “opacity” slider in your tool options (left side), right under the “preview: image” box.
    using that, you can make your scaled part transparent to see the background through, or just set preview: outline so the scaled rect isn’t filled at all.

    kind regards

  • The TEd
  • The TEd

    Heres my attempt

    http://www.flickr.com/photos/60684021@N07/5532563728/size
    s/l/in/photostream/

    Comments please?

  • http://beanz239.deviantart.com Otacon

    Just got finished combining this with my Photoshop background I made… Excellent tutorial, Andrew!

    http://beanz239.deviantart.com/#/d3bg233

  • Sipke

    great tutorial again here is my result:
    http://moby.to/e95ie7

  • Stephen Smith

    Hi
    Great tutorial as always. I have created the image and it looks good on my PC but when I try to print it out the quality is very poor. Any ideas on printing stuff created in blender.

    Cheers

  • bubblecruntz

    I chose a different opensource software to put on my label
    http://i22.photobucket.com/albums/b320/argh99/blender/ubuntuenergy0001.png
    only problem is my shortcuts don’t follow yours but i’m figuring them out

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